Work  Carolina Herrera

project
retail

we did
– External columns and architrave in white lacquered aluminum with classical ionic decoration
– All the customized external aluminum windows
– Ground floor aluminum pivot doors
– Doors custom glazed
– Exhibition niches with glass shelves
– Integrated lighting fixture
– Lower cabinets in lacquered wood
– Natural brass hanging bars with solid brass chain made with a custom pattern
– Custom brass-framed mirror

for
Carolina Herrera
Madison Avenue, New York

architect
Studio Mellone

RESTORING
CAROLINA HERRERA’S
LANDMARKED 1925 BUILDING
ON MADISON AVENUE

"It was great to count on 3to5 for the execution of this project, and to rely on their expertise from project development until final installation."

Filipe Ramos, Studio Mellone

The space features six fitting rooms outfitted in vivid macaron like hues with bespoke bullion fringe and velvet chaises, travertine-and-brass demilune tables, velvet ribbon trimming the walls, and state-of-the-art lighting built into the mirrors.

We worked on the natural brass hanging bars with solid brass chain made with a custom pattern designed by Wes Gordon, the label's creative director.

A view of the majestic sweeping staircase Herrera commissioned.

The idea was to liberate everything, break it down, and create vast open spaces that are flexible. Visitors and clients will feel like they’re in someone’s home.

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